ClickZ finally launched its Asia edition (www.clickz.asia) today. I will be writing a regular column on ClickZAsia. Here is the link to my first piece discussing ‘relevance of frequency’ in marketing.

ClickZ finally launched its Asia edition (www.clickz.asia) today. I will be writing a regular column on ClickZAsia. Here is the link to my first piece discussing ‘relevance of frequency’ in marketing.