iPad and windfall gain for Telcos
Pushkar Sane
Friday, 23rd July, 2010
Tags: Apple, Brand, Data, Hong Kong, iPad, Telco
Marketing, Technology
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iPad is finally here in Hong Kong (officially) and Telcos were quick to put out data packages to support iPad. In my opinion this is a total windfall gain for Telcos. In my opinion Telcos have failed to create a meaningful proposition to increase demand of their data services and it is interesting to see how Apple has singlehandedly helped the industry. And thats the power of brand Apple.
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