» Asia

Three Cups of Controversy

Pushkar Sane — Fri, 22 Apr 2011 01:34:22 +0000

Controversy around authenticity of Three Cups of Tea has been gaining momentum. I read this book last year and frankly felt that it was a bit exaggerated. I have seen quite a few authors write about Asia or Africa with a lot of creative license. They succeed because people sitting in London or New York have no clue about what actually happens on ground. Pseudo intellectuals write great reviews and in no time such authors are on best-seller lists.

I don’t know whether Greg Mortenson faked the story or not but the prima facie evidence presented on various sites as well as in Three Cups of Deceit by Jon Krakauer certainly suggests that. If he is really guilty of faking the story then I can’t imagine the magnitude of trust deficit for such stories. We all are going to be skeptical next time a story like this comes up and thats the unfortunate thing for genuine stories.

My Column on ClickZ Asia

Pushkar Sane — Mon, 13 Sep 2010 00:29:20 +0000

ClickZ finally launched its Asia edition (www.clickz.asia) today. I will be writing a regular column on ClickZAsia. Here is the link to my first piece discussing ‘relevance of frequency’ in marketing.

ClickZ Asia Column: Relevance of Frequency?

On CNNGo

Pushkar Sane — Fri, 23 Jul 2010 02:51:28 +0000

Last week CNNGo published an article of mine comparing two of the most vibrant cities in Asia – Mumbai and Hong Kong. My friends were very supportive and promoted my article – already 100 people have pressed the ‘I like’ button

Here is the link: Mumbai vs Hong Kong